Core Insights - Pricer will present a new global study at the NRF 2026 Expo, revealing insights into consumer motivations and behaviors in retail [1][2] - The study surveyed 5,000 consumers across the UK, Germany, France, Italy, and the US, conducted in October 2025 [1] - The findings will be discussed in a session titled "Shelf Awareness: How Smart Stores Win Shoppers," featuring Pricer's Chief Product Officer and a technology officer from East of England Co-op [2][3] Consumer Expectations - The concept of 'shelf awareness' is becoming crucial in modern retail, focusing on how physical shelf edges can communicate and influence shoppers [3] - Rising expectations, particularly among Gen Z consumers, demand clarity, transparency, sustainability, and improved in-store experiences [3] Pricer's Offerings - Pricer will showcase retail solutions at NRF that align with consumer demands for enhanced shopping experiences [4] - The company has delivered over 350 million electronic shelf labels in more than 28,000 stores across over 70 countries, emphasizing its role as a leader in retail technology [5]

We talked about a new report claiming Instacart's AI technology can show different prices for different shoppers. The aforementioned Madison has already been introduced. She you've got the story. What do lawmakers want to do about it? >> They're looking to make this practice illegal. So senators Gillibrand, GGO, and Booker have introduced the One Fair Price Act. Gillibrand telling Fox telling Fox Business, quote, "No one should be charged more just because a company is digging into their background and expl ...

Core Insights - The adoption of electronic shelf labels is increasing in grocery stores across America, with a projected growth of the global market from $1.85 billion in 2024 to $7.54 billion by 2033 [1] - Walmart plans to implement electronic shelf labels in 2,300 stores by 2026, which will significantly reduce the time required for price updates from two days to minutes [2] - Concerns have been raised by lawmakers regarding the potential for grocery stores to implement dynamic pricing, which could lead to price increases during high demand periods [3][4] Industry Growth - The electronic shelf label industry is expected to experience significant double-digit year-over-year growth in the foreseeable future [2] - Dynamic pricing enabled by electronic shelf labels could potentially reduce food waste by up to 21% [5] Company Responses - Kroger has stated that it does not engage in surge pricing and uses electronic shelf labels to better manage inventory and lower prices on perishable items [5] - Amazon has confirmed it has no plans to utilize surge or dynamic pricing [6]

The spread of electronic shelf labels in grocery stores has raised alarms among U.S. lawmakers and consumers who fear they could unleash surge pricing in the aisles https://t.co/vxaqrJqJXl ...

The spread of electronic shelf labels in grocery stores has raised alarms among U.S. lawmakers and consumers who fear they could unleash surge pricing in the aisles https://t.co/6b4aOXVbBQ ...