Group 1: Market Insights - The global automotive OLED panel shipment is expected to grow by 11.8% year-on-year, reaching approximately 3.05 million units by 2025, despite a slowdown in adoption due to the electrification and digitalization of the automotive industry [1] - The automotive OLED market is currently undergoing stricter cost-benefit evaluations, with panel prices decreasing by about 15-20% over the past two years, yet OLED remains more expensive than mainstream display technologies like LCD [2] - The demand for automotive OLED is shifting from simple adoption to differentiated design and functional integration to enhance overall vehicle value [3] Group 2: Technological Developments - Continuous technological advancements are expanding the long-term potential of automotive OLED, with laminated OLED mass production validating AMOLED's feasibility in terms of brightness, lifespan, reliability, and performance stability [3] - Flexible OLED is increasingly positioned as a key design enabling technology for luxury and flagship models, as European manufacturers continue to launch new electric vehicle platforms [3] Group 3: Competitive Landscape - The automotive OLED market remains highly concentrated, with Samsung Display expected to capture over 70% market share by 2025, leveraging its scale and cost advantages in rigid OLED production [4] - BOE is anticipated to follow closely with a low double-digit market share, while LG Display is expected to increase its market share as more projects enter mass production [4]