Summary of NetEase Inc. (NTES) Earnings Review Company Overview - **Company**: NetEase Inc. (NTES) - **Market Cap**: $85.6 billion - **Enterprise Value**: $66.4 billion - **Industry**: China Games, Entertainment & Healthcare Tech Key Financial Highlights - **2Q Performance**: - Game revenue increased by 15% year-over-year (yoy) - Deferred revenue rose by 28% yoy - Operating profit (OP) grew by 24% yoy - **Market Reaction**: Despite solid results, share price reaction was muted with a -2% decline in ADR post-results [1][2][22] - **Future Projections**: Expected to maintain at least mid-teens yoy game revenue growth for 3Q25 and steady margins for the rest of 2025E [1][2] Core Insights - **Defensive Business Model**: The results highlighted the strength and evergreen nature of NetEase's legacy titles, which continue to perform well despite a lack of major new game launches in 2Q [1][3][17] - **S&M Spending**: Sales and marketing (S&M) spending normalized to 13-14% of sales, with management indicating improved ROI from elevated promotional spending during July-August [18][24] - **Game Pipeline**: Focus on a limited number of high-quality games for global markets, with notable upcoming titles including "Destiny Rising" (launching August 28) and updates for "Ananta" [2][19][32] Financial Forecasts - **Revenue Forecasts**: - 2025E: Rmb 114.91 billion (up 0.4% from previous estimates) - 2026E: Rmb 124.07 billion (up 0.8%) - 2027E: Rmb 132.55 billion [20][21] - **Net Profit Projections**: Revised up by 1.2% to 2.0% for 2025E-27E due to improved gross margins [20][21] Important Metrics - **P/E Ratio**: Currently trading at 15X forward P/E, which is a discount compared to peers and historical averages [2] - **EPS Growth**: Expected EPS growth of 4.1% in 2025E, with further growth projected in subsequent years [12] Additional Insights - **Deferred Revenue**: Strong deferred revenue growth indicates future revenue potential, with a 28% yoy increase in 2Q25 [22] - **Market Position**: NetEase has built a solid user base and community for its titles, which is expected to sustain its evergreen nature in the coming quarters [17] - **Cash Flow**: Positive cash flow from operations projected to increase, with free cash flow expected to reach Rmb 42.18 billion in 2025E [15] Conclusion NetEase Inc. demonstrated solid financial performance in 2Q, driven by its legacy titles and effective marketing strategies. The company is well-positioned for continued growth with a strong pipeline of upcoming games and a focus on maintaining efficient spending. The market's attention is likely to shift towards its potential blockbuster titles as they approach launch dates.

Set to report their Q2 results on Thursday, August 14, NetEase (NTES)  and Vipshop (VIPS)  are two top-rated Chinese tech firms that investors will want to pay attention to this week.Benefitting from vibrant business industries, NetEase’s growth is very appealing as a developer of gaming applications and internet content services in China, with Vipshop making a strong case for being undervalued as one of China’s leading online discount retailers. NetEase’s Growth & Generous Dividend At the moment, NetEase’s ...

Investment Rating - The report assigns an "Attractive" investment rating to the China Internet and Other Services industry, specifically focusing on Entertainment and OTAs [1]. Core Insights - The report highlights a sharp recovery in the gaming sector, particularly driven by PC games, with a low base effect expected to end in Q3 2025 [5]. - The gaming revenue forecast indicates a significant year-on-year growth, with PC games grossing expected to reach Rmb 39,471 million in FY25, reflecting a 54% growth from the previous year [14]. - The report emphasizes the importance of new game releases and the expansion of mobile and PC gaming as key drivers for revenue growth [12][14]. Summary by Sections Online Entertainment - The gaming industry is experiencing a recovery, with a notable increase in PC game contributions [6]. - The report provides a detailed game pipeline for NetEase, showcasing upcoming titles that are expected to enhance revenue streams [12]. Revenue Forecasts - Total game revenue is projected to grow significantly, with mobile games grossing expected to stabilize around Rmb 56,800 million in FY25, showing a 0% growth year-on-year [14]. - The report outlines specific revenue forecasts for various game titles, indicating a diverse portfolio that supports revenue stability [14]. Market Share - The report analyzes the market share of major players in the gaming industry, with Tencent and NetEase being the leading companies [11]. - It highlights the competitive landscape and the potential for market share shifts as new games are released [10]. Financial Performance - Non-GAAP net profit margins are expected to improve, driven by effective cost management and revenue growth strategies [16][46]. - The report indicates a strong capital return strategy, with buybacks and dividends projected to increase over the coming years [21]. OTA Sector - The report notes that Trip.com is positioned for solid profit growth in its core OTA business, with revenue expected to grow 14% year-on-year in 2025 [98]. - The analysis of the overseas total addressable market (TAM) presents significant opportunities for growth in international travel services [89].