Core Insights - AXIL Brands, Inc. has launched the GS Extreme 3.0, the most advanced tactical lanyard earbud product to date, featuring cutting-edge sound filter technology and enhanced battery life [1][2][5] Product Features - The GS Extreme 3.0 offers a battery life of 15 hours, which is double that of the previous generation (GS Extreme 2.0) [6] - It has an IP65 rating for water and sweat resistance and an IP64 rating for dust resistance [6] - The product incorporates advanced SonicShieldX™ technology for improved sound filtering and situational awareness [6][7] - It features a Lock-n-Loaded fit system for a secure and custom fit during activities [6] - The earbuds are available in black and a new desert tan color [6] Market Position - The GS Extreme product line is AXIL's best-selling line and the GS Extreme 3.0 is positioned as the most advanced offering in this category [2][5] - The list price for the GS Extreme 3.0 is set at $184.60, with pre-orders starting on November 1, 2025 [7]