Workflow
Honor of Kings FMVP skin
icon
Search documents
Huya Turns To Game Monetization To Drive Growth Beyond Streaming
Benzinga· 2026-03-24 07:34
The company is starting to monetize its gaming ecosystem through game publishing, selling in-game items and providing other related servicesimage credit: Bamboo WorksKey Takeaways:Huya's latest results show its long-promised shift beyond livestreaming is starting to show up in its financialsFor investors, the real bet is not on one breakout title, but on whether Huya can repeatedly monetize games using its streamers, tournaments, publisher ties and content ecosystemAfter three years of falling revenue, live ...