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Hims & Hers Expands Subscription-Led Care as Platform Engagement Grows
ZACKS· 2025-12-23 17:46
Core Insights - Hims & Hers Health, Inc. (HIMS) operates on a subscription-based model that emphasizes recurring customer engagement, with 2.5 million subscribers as of Q3 2025, highlighting the significance of this model for revenue generation [1][7] Group 1: Business Model and Customer Engagement - The majority of HIMS' online revenue comes from automatic, recurring billing rather than one-time purchases, allowing for continuous interaction with subscribers [1][7] - Recent product launches, including menopause care and lab testing, are designed to enhance long-term customer engagement across various life stages [2][7] - International expansion and investments in personalized care aim to broaden the range of services offered, increasing customer retention and lifetime value [3][7] Group 2: Competitive Landscape - American Well Corporation (AMWL) also emphasizes recurring customer engagement through subscription-based services, generating significant revenue from long-term contracts [4] - Medifast, Inc. (MED) focuses on long-term client relationships through coach-guided programs, reinforcing continuous engagement rather than short-term solutions [5] Group 3: Financial Performance and Valuation - HIMS shares have increased by 24.5% over the past year, outperforming the industry, which saw a decline of 0.5% [6] - The Zacks Consensus Estimate predicts a 77.8% improvement in HIMS' earnings per share from 2024 to 2025 [8] - HIMS' forward 12-month price-to-sales ratio is 2.9X, lower than the industry average of 4.7X but higher than its three-year median of 2.6X [9]
Hims & Hers Scales Technology-Driven Care as Profitability Evolves
ZACKS· 2025-12-16 18:16
Core Insights - Hims & Hers Health, Inc. (HIMS) demonstrates a growth trajectory where scale, profitability, and reinvestment are developing simultaneously, with Q3 2025 revenues approaching $600 million and positive net income despite significant investments in technology and marketing [1][7] Group 1: Financial Performance - HIMS reported a net income in Q3 2025 while continuing to invest heavily in technology, marketing, and platform expansion [7] - The Zacks Consensus Estimate for HIMS' 2025 earnings per share indicates a 77.8% improvement from 2024 [8] - HIMS shares have increased by 16.5% over the past year, outperforming the industry decline of 3.7% [6] Group 2: Strategic Developments - HIMS is expanding its platform from episodic care to personalized, longitudinal health management, with new offerings in lab testing, weight-loss, hormone health, and women's health specialties [2] - The acquisition of YourBio Health and the appointment of an AI-focused chief technology officer emphasize HIMS' commitment to data, personalization, and user experience as growth drivers [2] - Geographic expansion into Canada, the U.K., and Europe reflects confidence in the business model, with management accepting near-term margin volatility for long-term growth [3] Group 3: Valuation Metrics - HIMS has a forward 12-month price-to-sales (P/S) ratio of 3X, which is lower than the industry average of 4.7X but higher than its three-year median of 2.6X [10] - HIMS currently holds a Zacks Rank 3 (Hold) [12]