Core Insights - The Honest Company is participating in the Northland Growth Conference 2025, with key executives attending to engage with investors [1] Company Overview - The Honest Company, listed on NASDAQ as HNST, focuses on creating cleanly-formulated and sustainably-designed personal care products across various categories including diapers, wipes, baby personal care, beauty, apparel, household care, and wellness [2] - Founded in 2012, the company aims to challenge traditional ingredients and industry standards through its Honest brand and mission [2]

Core Viewpoint - The Honest Company has appointed Curtiss Bruce as the new Chief Financial Officer, effective June 2, 2025, to drive the company's financial strategy and transformation efforts [2][4][6]. Company Overview - The Honest Company is a personal care company focused on creating cleanly-formulated and sustainably-designed products across various categories, including baby care, beauty, and household care [11]. Leadership Appointment - Curtiss Bruce brings over 30 years of experience, including 10 years in executive finance roles within the consumer products sector, and has previously worked with notable companies such as Hain Celestial Group, Keurig Dr. Pepper, Kellogg, and Kraft Heinz [3][4]. - As CFO, Bruce will report directly to CEO Carla Vernón and will lead the Finance, Accounting, and Investor Relations teams, focusing on the company's Transformation Pillars: Brand Maximization, Margin Enhancement, and Operating Discipline [4][6]. Strategic Focus - The company aims to continue its turnaround by executing its Transformation Pillars, which include driving profitability and operational efficiency while delivering shareholder value [4][6][7]. - Bruce expressed enthusiasm for the opportunity to contribute to the company's strategy of topline growth, margin expansion, and improved executional excellence [6]. Financial Outlook - The Honest Company reaffirms its 2025 financial outlook and remains confident in its long-term plans with Bruce leading the finance team [7].