Group 1: American Express Strategy - American Express is focusing on retaining affluent, adventure-seeking customers aged 25 to 44 by tailoring offerings [1] - The company has introduced a new $400 annual credit for reservations through Resy, enhancing dining experiences for cardholders [2] - Card members utilizing Resy credit have increased their spending at U.S. Resy restaurants by 25% since the benefit was launched [3] Group 2: Targeting Younger Generations - Gen Z and millennials now account for 35% of all U.S. consumer spending for American Express, up from 19% in 2019 [4] - Tapestry, the parent company of luxury brands Coach and Kate Spade, is also targeting these demographics, anticipating they will represent over 70% of the market by 2030 [4] - Gen Z's spending power is projected to reach $12 trillion in the next five years, indicating their significant influence on future product offerings [5] Group 3: Long-term Customer Loyalty - Brands that successfully connect with Gen Z and millennials are positioning themselves for lasting customer loyalty and future growth [6]

Core Insights - Tapestry, Inc. is implementing a three-year "Amplify" strategy aimed at profitable growth and strong shareholder returns, focusing on emotional connections with consumers, fashion innovation, global experiences, and a consumer-focused culture [1][2] Company Strategy - The strategy is particularly focused on attracting Millennials and Gen Z, who are increasingly choosing Coach, with projections indicating that by 2030, these demographics will represent over 70% of the luxury market [2][3] - Tapestry aims to capture the initial luxury purchases of these younger consumers, emphasizing the long-term value of acquiring customers at this entry point [3] Financial Performance - In the quarter ending June 28, Tapestry reported a non-cash impairment charge of $855 million related to Kate Spade, alongside a 13% revenue decline for the brand [3] - Despite these challenges, Tapestry is confident in its strategy to drive future growth for both Coach and Kate Spade [3] Growth Projections - Tapestry projects mid-single-digit annual revenue growth (CAGR) for Coach and aims to expand its operating margin to the mid-30% range over the next three years, with a long-term goal of reaching $10 billion in annual revenue [4] - Kate Spade is expected to return to profitable top-line growth by Fiscal 2027, targeting mid-single-digit revenue growth and high single-digit operating margin by Fiscal 2028 [4] Marketing and Investment - Tapestry has significantly increased its marketing investment from 3.5% to over 11% of revenue over the past three years, with plans to further increase it by 200 basis points [5] - The company emphasizes the importance of scale and marketing investment in a competitive landscape with low barriers to entry but significant barriers to scale [5] Shareholder Returns - Tapestry plans to return $4 billion to shareholders by fiscal 2028, representing 100% of adjusted free cash flow from FY26 to FY28, even after capital expenditures [6] - The company is focused on a sustainable mid-single-digit growth rate, with capital allocation priorities including growing dividends and a recently authorized $3 billion share repurchase [7]

Group 1 - Tapestry (NYSE: TPR) owns three fashion brands: Coach, Kate Spade New York, and Stuart Weitzman, primarily focusing on purses [1] - The brands under Tapestry have different product lines but share a common emphasis on handbags [1] Group 2 - The article does not provide specific financial data or performance metrics related to Tapestry or its brands [1]