Core Insights - Apple is set to enhance the market competitiveness of its first ultra-thin model, the iPhone 17 Air, by introducing a new exclusive "Sky Blue" color option [1][3] Group 1: Product Features - The "Sky Blue" color is described as a very light shade, almost gray-white, which changes subtly with light conditions and may appear white in low light [3] - The design inspiration for the "Sky Blue" color is linked to the Sky Blue version of the MacBook Air M4 series, but the iPhone 17 Air's version is expected to be softer and more transparent [3] - The iPhone 17 Air aims to replace the iPhone 14 Plus as a "lightweight flagship," featuring a record-thin body and for the first time, a 6.6-inch OLED screen with 120Hz refresh rate in a non-Pro model [3] Group 2: Market Strategy - Apple initially planned to apply a similar color scheme to the iPhone 17 Pro series but ultimately decided to reserve the deep blue option for Pro models, making "Sky Blue" exclusive to the iPhone 17 Air [3] - Industry analysts suggest that Apple's strategy may be to replicate the success of the iPhone 13 Pro's "Sierra Blue," which became the best-selling color in 2021, influencing the color trends in the smartphone industry [3] - The subtle style of "Sky Blue" aligns with younger consumers' preference for "low-saturation high-end" aesthetics [3]