Workflow
Netflix Advertising
icon
Search documents
Netflix advertising opportunity offsets near-term headwinds, analysts say
Proactiveinvestors NA· 2026-01-21 20:17
About this content About Emily Jarvie Emily began her career as a political journalist for Australian Community Media in Hobart, Tasmania. After she relocated to Toronto, Canada, she reported on business, legal, and scientific developments in the emerging psychedelics sector before joining Proactive in 2022. She brings a strong journalism background with her work featured in newspapers, magazines, and digital publications across Australia, Europe, and North America, including The Examiner, The Advocate, ...
Better Growth Stock to Buy Now: Netflix vs. The Trade Desk
Yahoo Finance· 2025-10-24 16:41
Group 1 - Investors can bet on the shift of ad dollars online through Netflix and The Trade Desk, both of which are experiencing rapid growth [1] - Netflix's third-quarter revenue grew 17% year over year to approximately $11.5 billion, an increase from 16% growth in the previous quarter [3] - Despite strong results, Netflix's shares declined sharply due to revenue meeting expectations and lower-than-expected profit caused by a one-time tax expense [4] Group 2 - For the full year, Netflix management guided for $45.1 billion in revenue for 2025, indicating a 16% growth [5] - Netflix reported its highest quarterly TV view share in the U.S. and the U.K., which is expected to support future price hikes and increase advertising inventory [6] - The company's advertising business, which is three years old, is now considered a material growth driver, with management indicating plans to double its advertising revenue this year [7]