Core Insights - CNH Industrial's brands, Case IH and New Holland, have been recognized for their excellence at the 2026 Farm Machine of the Year awards, held during Agritechnica in Hanover, Germany [10][19]. Awards and Recognitions - Case IH's Optum 440 won the 'Premium Tractor' category, featuring a powerful 8.7-liter engine and advanced technology for improved efficiency [11][22]. - New Holland's CX 8.90 PLMi received the award in the "Combine Harvester" category, equipped with advanced connectivity and real-time data transfer capabilities [12][22]. - The New Holland W170D Forage Power won in the "Material Handling" category, designed specifically for agricultural tasks with a 255 horsepower engine [13][22]. - New Holland's ForageCam™ was awarded in the "Smart Farming & Robotics" category, utilizing AI and camera sensors for enhanced livestock feed processing [14][15][22]. Company Strategy and Innovation - CNH's CEO, Gerrit Marx, emphasized the company's commitment to investing in crop cycle innovations that enhance customer efficiency, profitability, and sustainability [11][19]. - The awards highlight CNH's focus on integrating advanced technology and digital platforms, such as the Case IH FieldOps™ and New Holland's IntelliField™, to improve operational efficiency for farmers [12][14].

CNH brands win 2026 Farm Machine of the Year Awards Hanover, November 12, 2025 Case IH and New Holland, global agriculture brands of CNH (NYSE: CNH), have been recognized for their excellence at the 2026 Farm Machine of the Year awards. This awards series is presented every two years during Agritechnica - the world’s premiere agricultural trade fair – in Hanover, Germany. They include 13 categories judged by a jury of trade magazine editors specialized in agricultural technology from leading German and int ...

Connectivity and Digital Solutions - CNH provides connectivity included for the lifetime of the modem on new machines, with options like Starlink™ satellites to boost coverage in remote areas[10] - FieldOps™ Digital Farm Management is available on smartphone, computer, and iPad, facilitating machine and fieldwork management[9] - AI Tech Assistant and fully connected machines enable dealers to use predictive systems for faster issue resolution[11] Field Preparation and Tillage - Case IH Quadtrac® system minimizes soil compaction with a ground pressure of 0.55 kg/cm2 (7.85 psi)[16] - Autonomous Tillage development can lead to approximately €75/hectare (~US$36/acre) savings, 17% less fuel consumption, and a 4% yield improvement[19] - Autonomous Tillage development can cover 9.5% more hectares[19] Seeding and Planting - Active Implement Guidance keeps every pass within 0-5 cm of the intended pass over 95% of the time[27] Growing and Protection - Selective spraying of green weeds on brown pre-emerged fields can save up to 60% of herbicide use[33] - Variable rate applications can save up to 20% of inputs[33] - Farmers can save up to approximately 120,000 liters (~32,000 gallons) of product applied per season or ~€23,000 ($28,000) in annual savings using Green-on-Brown and Variable Rate applications[33] Harvesting - Combine Automation can earn farmers approximately €70 (~$82) more per hectare and harvests 7.4% more tonnes per hour in wheat operations[38] Specialty Operations - CNH holds over 50% market share in grapes and over 90% in olives in 2024[46] - Specialty solutions can lead to up to 80% labor reduction and 100% CO₂ reduction when using the R4 Electric Power Robot, along with 20% lower Total Cost of Ownership[54]