First Advantage (FA) 2025 Investor Day Summary Company Overview - **Company**: First Advantage - **Event**: Inaugural Investor Day held on May 28, 2025 - **Focus**: Providing global software and data solutions for hiring and onboarding processes [1][2] Core Industry Insights - **Industry**: Background screening and identity verification - **Market Dynamics**: The industry is evolving with increasing complexity and a focus on risk and safety, making background screening a C-suite and board-level discussion [17] - **Digital Identity**: The digital identity space represents a $10 billion Total Addressable Market (TAM), highlighting significant growth potential [25][36] Strategic Vision - **FA 5.0 Strategy**: Launched on January 1, 2025, focusing on integrating the Sterling acquisition and enhancing market presence [64] - **Acquisition of Sterling**: Seen as a strategic move to enhance market position, with expectations of synergy benefits and improved customer offerings [18][66][75] Financial Performance - **Current Financials**: Strong revenue, EBITDA, and free cash flow positions; projected revenue by 2028 is estimated between $1.8 billion to $2 billion [19][78] - **Retention Rate**: 96% gross retention rate post-Sterling acquisition, indicating strong customer satisfaction and minimal attrition [30] Growth Opportunities - **Vertical Market Focus**: Emphasis on increasing market share in targeted verticals, particularly healthcare, which is now the largest and fastest-growing segment [33][85] - **Global Expansion**: Plans to enhance global presence, particularly in the UK, EU, Australia, India, and emerging APAC markets [89][97] - **Cross-Sell and Upsell Potential**: Identified $400 million in potential cross-sell opportunities among top customers, with a high win rate for existing customers [92][93] Technology and Innovation - **Automation and AI**: 70% of transactions in the U.S. are fully automated, driving efficiency and customer satisfaction [22][23] - **Product Development**: Continuous investment in proprietary data and technology to enhance service offerings and customer experience [15][21] Competitive Landscape - **Market Share**: First Advantage holds approximately 25% market share in a $24 billion market, indicating significant room for growth [47] - **Competitive Moat**: Size, scale, and advanced technology provide a competitive advantage over smaller players in the industry [50][51] Customer Engagement - **Customer Experience**: Focus on improving customer and candidate experience through new technology and support systems [56][58] - **Consultative Selling**: Leveraging data and insights to educate customers on best practices and enhance service offerings [52][53] Conclusion - **Outlook**: First Advantage is well-positioned for future growth with a strong strategic vision, robust financial performance, and a commitment to innovation and customer satisfaction [80][81]