Toronto, Ontario--(Newsfile Corp. - October 27, 2025) - NorthStar Gaming Holdings Inc. (TSXV: BET) (OTCQB: NSBBF) ("NorthStar" or the "Company") announces that it has launched a new website called "The Boost." Available at www.theboostbet.ca. The Boost will feature original casino and sports betting content designed for Canadian gaming enthusiasts.The Boost will leverage the sports betting and casino content currently produced for the Company's premium online betting platform, NorthStar Bets. NorthStar exp ...

Core Viewpoint - NorthStar Gaming reported strong financial results for Q2 2025, showcasing double-digit revenue growth and a record gross margin, indicating a scalable growth model and a path towards profitability [1][2]. Financial Highlights for Q2 2025 - Revenue reached CAD 8.5 million, a 15% increase from CAD 7.4 million in Q2 2024, with managed services revenue more than doubling to CAD 0.9 million, up 125% from CAD 0.4 million [5]. - Gross margin was CAD 3.5 million, a 25% increase from CAD 2.8 million in Q2 2024, with the gross margin percentage rising to 40.8%, up from 37.6% [5]. - Profit before marketing and other expenses was CAD 0.7 million, an 87% increase compared to CAD 0.4 million in Q2 2024 [5]. - General and administrative expenses were CAD 2.7 million, a 14% increase from CAD 2.4 million in Q2 2024, primarily due to one-time expenses related to financial restatement [5]. - Marketing expenses decreased by 16% to CAD 3.1 million, representing 35.8% of revenue compared to 48.8% in Q2 2024 [5]. Financial Highlights for YTD 2025 - Revenue for the six-month period was CAD 16.4 million, a 23% increase from CAD 13.4 million in YTD 2024, including CAD 1.1 million from managed services, up 120% from CAD 0.5 million [5]. - Gross margin was CAD 6.5 million, a 39% increase from CAD 4.7 million in YTD 2024, with the gross margin percentage increasing to 39.7% from 34.9% [5]. - Profit before marketing and other expenses was CAD 1.3 million compared to a loss of CAD 0.1 million in YTD 2024 [5]. - General and administrative expenses were CAD 5.2 million, an 8% increase from CAD 4.8 million in YTD 2024, with a decrease in G&A as a percentage of revenue to 29.7% from 35.9% [5][6]. Recent Operating Highlights - The "Summer of Spoils" marketing campaign was launched, focusing on brand loyalty and player engagement [12]. - Customer retention reached record levels, with a 10% decrease in cost per acquisition of a customer compared to Q2 2024 [12]. - A comprehensive upgrade of the Casino UI/UX was initiated to enhance customer experience [12]. - A new partnership with Snappy Inc. was established to provide personalized gifting for NorthStar ELITE members [12]. Outlook - The company expects continued solid year-over-year growth driven by improvements in business fundamentals and KPIs, with a focus on financial discipline and cost management [8].

Core Viewpoint - NorthStar Gaming Holdings Inc. has approved the grant of equity incentive awards to non-executive directors as a substitute for cash compensation, reflecting the company's strategy to reduce costs [1][2]. Group 1: Equity Incentive Awards - The company granted a total of 5,078,913 deferred share units (DSUs) to non-executive directors for their services in 2024 [2]. - The DSUs will vest immediately and can only be redeemed when a director ceases to hold their position [2]. - This move is part of the company's ongoing efforts to manage expenses effectively [2]. Group 2: Company Overview - NorthStar operates NorthStar Bets, a Canadian casino and sportsbook platform designed for high-stakes players, offering a premium gaming experience [3]. - The platform features a curated selection of popular games and an exclusive Sports Insights feature that integrates betting guidance, statistics, and scores [3]. - NorthStar aims to set a new standard in the industry by providing high-quality products and exceptional personalized service [4].