OMASKA箱包

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“AI+”赋能“白沟箱包”名片 越擦越亮
Zhong Guo Chan Ye Jing Ji Xin Xi Wang· 2025-07-30 23:33
Core Insights - The company has adopted AI technology to enhance design efficiency, reducing the time to generate bag design mockups from 3-7 days to a matter of hours [1] - The digital transformation initiative in Baoding, Hebei Province, has led to the establishment of a digital empowerment center for the bag industry, with over 1,000 out of 4,800 local bag companies utilizing AI design [1][2] - The company has transitioned from OEM production to a comprehensive model that includes development, design, production, and e-commerce, significantly expanding its international market presence [3] Digital Transformation - The digital transformation center offers a public service platform with 12 modules to support bag companies in all aspects of production, supply, and sales [2] - The center has facilitated a "one-stop" solution for companies to access all necessary raw materials and complete the entire process from design to sales [2] Market Expansion - The company's online sales have increased from 10% to over 50% of total sales in the past decade, aided by AI-driven live streaming that overcomes language barriers and time zone limitations [2] - The brand OMASKA has been registered in over 30 countries, including the EU, Russia, the US, and Mexico, as part of the company's strategy to enhance its global brand presence [3] Trade and Export Performance - As of July 3, the Baoding bag market has seen a cumulative export value of 7.732 billion yuan, with light industrial products, primarily bags, accounting for 62.14% of this figure, reflecting a year-on-year growth of 6.43% [3]