Core Insights - Nicolas Lecocq, a self-taught coder, transitioned from a minimum-wage baker to a successful entrepreneur by creating a WordPress theme called OceanWP, which gained significant traction in the market [1][4]. Group 1: Development Journey - In 2008, Lecocq began his coding journey while working as a baker, utilizing free online resources to learn [1]. - He initially built websites for local businesses, earning a few hundred dollars per project, but faced frustration with the complexity of WordPress themes [2]. Group 2: Product Launch and Growth - In 2016, Lecocq launched OceanWP, offering it for free instead of the typical $59, which was initially met with skepticism [4]. - The theme gained popularity over time, reaching over 500,000 active installations by the third year, driven by positive word-of-mouth and recommendations from developers [4]. Group 3: Revenue and Business Model - By the second year, Lecocq's monthly revenue from OceanWP ranged between $15,000 to $20,000, accumulating over $1.5 million in revenue within three years without any advertising or external investment [6]. - The free version of OceanWP attracted users who later converted to paying customers, contributing to its growth [7].