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Walmart shoppers could get an exciting payment option
Yahoo Financeยท 2025-10-08 22:33
Core Insights - OnePay, a fintech company majority-owned by Walmart, is set to introduce Bitcoin and Ether trading and custody services in its mobile app, aiming to become an "everything app" for American users [1][2] Group 1: Product Offerings - OnePay will allow customers to buy, hold, and convert Bitcoin and Ether directly within the app, enabling them to use converted funds for purchases or to pay off credit card bills [2][9] - The app currently offers various banking products, including high-yield savings accounts, debit and credit cards, buy-now, pay-later loans, and wireless plans [3] Group 2: Competitive Positioning - The addition of cryptocurrency services positions OnePay alongside competitors like PayPal, Venmo, and Cash App, which already provide digital asset trading [4] - As of October 3, OnePay ranks fifth on Apple's finance app charts, surpassing major players like JPMorgan Chase, Robinhood, and Chime [4] Group 3: Market Potential - OnePay leverages Walmart's extensive customer base, with access to 150 million weekly shoppers, while operating as a standalone business targeting underserved Americans [5] - Although OnePay facilitates crypto transactions, Walmart stores do not accept Bitcoin or Ethereum directly; transactions still settle in U.S. dollars [6]