Core Insights - PROS Holdings, Inc. has launched its Smart Price Optimization and Management solution on the SAP Store, enhancing its visibility and accessibility to customers [1] - The solution integrates with SAP S/4HANA Cloud and SAP Business Technology Platform, providing AI-driven pricing insights for real-time omnichannel commerce [1] Company Overview - PROS Holdings, Inc. is recognized as a leading provider of AI-powered SaaS pricing and selling solutions [1] - The company focuses on delivering advanced pricing solutions that leverage artificial intelligence to optimize pricing strategies [1] Industry Context - The integration of PROS solutions with SAP platforms signifies a growing trend in the industry towards utilizing AI for pricing optimization [1] - The availability of PROS offerings on the SAP Store reflects the increasing demand for intelligent pricing solutions in the market [1]