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Lloyds moves account openings fully online – report
Yahoo Finance· 2026-03-02 11:46
Core Viewpoint - Lloyds Bank is transitioning to a fully online account opening process, discontinuing in-person account openings at branches, which reflects a broader trend towards digital banking services [1][2][5] Group 1: Changes in Account Opening Process - Customers are now required to open joint, premium, and student accounts online rather than in person at branches [1] - Internal documents indicate that staff will guide customers to use digital platforms for account openings and switching banks [1][3] - The transition to digital account openings will commence next month and is expected to be completed by May [5] Group 2: Impact on Branch Network - Lloyds Bank has announced over 100 additional branch closures, adding to the 1,470 branches closed in the past decade, leaving 610 branches remaining after the current closure program [2][3] - Certain services, such as opening executor accounts or making bankruptcy and overdraft appeals, will no longer be available in branches [3] Group 3: Customer Demographics and Digital Adoption - Lloyds Banking Group serves 28 million customers, with nearly five million not utilizing digital services [4] - The new approach is anticipated to impact basic accounts aimed at customers facing financial hardship [4] - Chief executive Charlie Nunn noted that 97% of customer interactions are now digital, emphasizing recent hiring in technology and data roles [4]