Pro Companion
Search documents
Lowe's Deploys Digital Tools to Power Growing B2B Sales
PYMNTS.com· 2026-02-25 19:49
Core Insights - Lowe's experienced growth in its Pro, online, and Home Services segments during the fourth quarter, while the DIY segment remained subdued [1][2] Pro Business - The Pro business showed positive comp sales driven by broad-based growth across categories and regions, although specific results were not disclosed [3] - Core Pro customers are focusing on smaller-ticket repair projects, with stable backlogs reported [3] - Recent enhancements to the Pro offerings include the relaunch of MyLowe's Pro Rewards and the introduction of an AI-enabled Pro Companion to assist sales teams [4] Online Business - Lowe's online sales increased by 10.5% year over year in the fourth quarter, surpassing comp sales growth of 1.3% [9] - Both DIY and Pro customers are increasingly shifting their shopping online due to improved user experience and fulfillment options [10] Home Services - The Home Services segment achieved high-single-digit growth, which includes home installation and assembly services provided by local independent installers [11] - The company has improved the customer experience in Home Services by streamlining the installation process through digital tools and enhanced service [12]