RGB Mini LED显示器
Search documents
三星/索尼/惠科备战CES 2026,RGB LED技术成新看点?
WitsView睿智显示· 2025-12-11 04:48
Core Viewpoint - The article highlights the upcoming CES 2026 as a pivotal moment for RGB LED backlight technology, with major companies like Samsung, Sony, and Huike launching new products aimed at mainstream markets, thereby expanding the application of this technology beyond traditional high-end models [4][15]. Group 1: Product Launches and Specifications - Samsung plans to showcase its Micro RGB TV series at CES 2026, targeting mainstream price points with sizes including 65, 75, 85, and 98 inches, while maintaining a price control strategy similar to its Neo QLED series [5][13]. - Huike will debut the world's first RGB Mini LED display at CES 2026, emphasizing color performance as a key selling point, although specific specifications have not yet been disclosed [5][9]. - Sony is set to release the new Bravia 7 II and Bravia 9 II Mini LED TV series in early 2026, with the Bravia 9 II series featuring True RGB technology and sizes ranging from 75 to 98 inches [8][9]. Group 2: Competitive Landscape - The competition in the RGB LED TV market is intensifying, with companies like TCL and Hisense also launching their products, including the Q10M Ultra and various models in the U series, which will cover sizes from 55 to 100 inches [9][10]. - The article notes that the RGB Mini LED TV sizes have been reduced to 65 and 75 inches, which is expected to enhance sales in the consumer market [10][13]. Group 3: Pricing Trends - During promotional events, the prices of 65-inch RGB Mini LED TVs were observed to be lower than those of 65-inch OLED TVs, indicating a competitive pricing advantage for RGB Mini LED technology [13][15]. - The pricing strategy aims to make RGB Mini LED TVs more accessible, with 75-inch models priced lower than 77-inch OLEDs, and 85-inch models priced lower than 83-inch OLEDs [13][15]. Group 4: Future Outlook - CES 2026 is anticipated to be a turning point for RGB LED backlight technology, with major brands pushing for technological advancements and broader market penetration through mainstream product offerings [15]. - The introduction of Huike's RGB Mini LED display is expected to expand the technology's application from living rooms to desktop environments, enriching the ecosystem [15].