Core Viewpoint - PayPay, SoftBank's digital payments unit, has filed for a US IPO, potentially becoming the largest listing by a Japanese company on a US exchange, with a valuation target above US$10 billion, and possibly as high as US$20 billion [1][4]. Financial Performance - For the nine months ending December, PayPay reported a profit of ¥103.3 billion on revenue of ¥278.5 billion, a significant increase from the previous year's profit of ¥28.96 billion on revenue of ¥220.4 billion [2]. User Growth and Market Position - PayPay has grown rapidly since its launch in 2018, now boasting over 72 million users in Japan, and has overtaken Rakuten Group's Rakuten Pay [2][3]. - QR-code payments accounted for 9.6% of Japan's cashless transactions in 2024, a substantial increase from 0.2% in 2018, while credit cards' market share is declining [3]. Business Strategy and Expansion - The company has relied on aggressive marketing, subsidies, and merchant acquisition supported by SoftBank [3]. - PayPay has expanded internationally, enabling payments at over two million merchants in South Korea ahead of its IPO [4]. IPO Details - PayPay plans to list on the Nasdaq Global Select Market under the ticker PAYP, with Goldman Sachs, JPMorgan Chase & Co, Mizuho Financial Group, and Morgan Stanley leading the offering [5].

Core Viewpoint - PayPay Corp., a digital payments provider under SoftBank Group Corp., has filed for a US IPO, potentially marking the largest listing for a Japanese company on a US stock exchange [1] Group 1: IPO Details - PayPay aims for a valuation exceeding $10 billion, with SoftBank's founder Masayoshi Son advocating for a valuation as high as $20 billion [2] - The IPO could occur as early as March, with further details on shares and pricing to be disclosed in a future filing [2][3] Group 2: Financial Performance - For the nine months ending December, PayPay reported a profit of ¥103.3 billion ($676 million) on revenue of ¥278.5 billion, compared to a profit of ¥28.96 billion on revenue of ¥220.4 billion in the same period the previous year [3] Group 3: Market Position and Growth - PayPay, launched in 2018 as a joint venture with Paytm, has surpassed Rakuten Pay in user acquisition, boasting over 72 million users in Japan [4] - QR codes represented 9.6% of Japan's cashless transactions in 2024, a significant increase from 0.2% in 2018, while credit cards' share has been declining [5] Group 4: Expansion Efforts - PayPay is expanding internationally, having made its services available in over 2 million shops in South Korea and recently partnering with Visa to explore opportunities in the US [6] Group 5: Strategic Context - The IPO aligns with SoftBank's strategy to monetize assets for new investments, particularly in artificial intelligence, having divested nearly $13 billion in T-Mobile US shares between June and December [7]

Core Insights - The strategic alliance between Rakuten and Uber aims to enhance user experience by integrating Rakuten ID into Uber's services, creating new value through Rakuten Points, a significant loyalty program in Japan [1][8]. Strategic Partnership and Loyalty Program Integration - Uber Japan and Uber Eats Japan will implement Rakuten Payment's shared point service, allowing users to earn one Rakuten Point for every 200 yen spent on these platforms [2]. - Users can combine Rakuten Point Online with Rakuten Pay to earn up to 2% back in Rakuten Points, increasing the benefits of using Uber's services amid rising living costs [3]. Subscription Benefits and Personalized Experience - By subscribing to Uber One for 498 yen monthly, users can earn Uber One Credits equivalent to 10% of the fare amount, enhancing savings [4]. - The partnership enables Uber to utilize Rakuten's extensive data assets for personalized recommendations and promotions [4]. Special Campaigns and Future Plans - A campaign titled "Earn up to 1,000 Points by Linking Your Rakuten ID with Uber" will run until December 22, 2025, incentivizing users to link their accounts and spend on Uber services [5]. - The first 500,000 users who link their Rakuten ID and spend at least 1,500 yen on Uber Eats will earn 300 Rakuten Points, with additional points available for Uber rides [6]. Additional Benefits for Specific Users - Rakuten Mobile subscribers linking their Rakuten ID will receive 20 times the standard Rakuten Points when using Uber or Uber Eats [7]. - Uber One members who link their Rakuten ID can purchase an annual plan at a 70% discount, further enhancing the value of the subscription [11].