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Grandson of Reese’s founder alleges Hershey has switched to cheaper ingredients – sparking family feud
New York Post· 2026-02-18 21:39
Core Viewpoint - The grandson of the creator of Reese's Peanut Butter Cups, Brad Reese, has accused Hershey Co. of compromising the quality of its products by using cheaper ingredients, which has led to family disputes and concerns about the company's reputation [1][2][4]. Ingredient Quality Allegations - Brad Reese claims that Hershey has replaced milk chocolate with a cheaper compound coating made from vegetable oils and real peanut butter with peanut-butter flavored cremes in various products [2][9]. - He argues that several top-selling products, including Reese's White Chocolate Cups and Fast Break, now contain coatings that do not meet the standards to be classified as chocolate due to excessive vegetable oil [8][10]. Family Disputes and Reactions - Reese's allegations have caused tension within the Reese family, with relatives urging him to stop his public criticism, citing potential legal issues and embarrassment for the family [4][5][17]. - A cousin of Reese, who works for Hershey, expressed concern that his comments could negatively impact the company's stock price and create a "nightmare" for the family [4][6]. Company Response - Hershey Co. maintains that its original Peanut Butter Cups are still made with peanut butter and milk chocolate, although it has made "recipe adjustments" for new products to innovate and meet consumer demands [3][16]. - The company has not specifically denied the allegations regarding changes in other Reese's products, leading to further skepticism from Brad Reese [3][16]. Consumer Experience - Brad Reese shared a personal experience where he found a new product, peanut butter-and-chocolate hearts, inedible, which he described as a wake-up call regarding the quality of Reese's products [13].