Let's talk meme stocks and the retail uh investor. Alex Emas is professor of behavioral science, economics and applied AI at Chicago Booth School of uh business and it it comes down to that I guess um like is anything on Wall Street does it not come down to fear and greed at at some point I think uh Alex but it does get a little bit different here and maybe it's combined with uh taking short sellers to task. Is that involved again.Um, I mean, so that was the case, uh, with GameStop. That was kind of the fam ...