I'm here right now with Brian Nichols, fresh off his Investor Day here in New York City and fresh off an earnings report that actually seemed to please a lot of investors for five quarters right now into your tenure as CEO of Starbucks. And you put together a couple of quarters of growth, something that the company hadn't seen in quite some time. Yeah, it was it was a great quarter for us.You know, the thing that was really exciting to see the growth was driven by transactions and also the fact that the ini ...

Group 1 - The core strategy of Starbucks is the "Back to Starbucks" plan aimed at revitalizing the brand and enhancing customer experience through improvements in coffee quality and barista support [3][4]. - In the quarter ending June 25, Starbucks reported a 2% decline in global comparable store sales, with North America also down 2% and international sales remaining flat [4]. - Despite the decline in sales, the company noted improvements in various operational metrics, including increased retail partner engagement scores and record high shift completion rates [5]. Group 2 - Starbucks plans to launch significant innovations in its rewards program in early 2026, which will address customer feedback and enhance loyalty and engagement [6]. - The company will introduce a new Starbucks app and enhancements to its mobile order and pay features in 2026, aiming to improve customer service and overall experience [7]. - Starbucks has nearly 34 million 90-day active members in its rewards program, which is considered a significant asset for the company [6].