I've built and sold numerous companies in my life. I've invested [music] in over 300 private companies. And the single hardest thing that I've ever done in my career is to build Sylvia. And a big [music] reason is because in the public market, there's all eyes on us. And frankly, a lot of the eyes, they're cheering against us. They don't think that we can build a successful company. They're trying to figure out if I can actually run a public company. And frankly, they would be dancing on my grave if the com ...