Core Viewpoint - TCL's recent autumn television product launch emphasizes its commitment to innovation, showcasing advanced technologies that break a decade-long stagnation in color performance and display quality [1][4]. Group 1: Technology Innovations - TCL introduced the SQD-Mini LED technology, which achieves 100% BT.2020 global high color gamut, significantly enhancing brightness, color accuracy, and longevity [1][6]. - The SQD-Mini LED technology combines "super quantum dots" and "super butterfly screen," resulting in a 20% increase in color gamut compared to previous generations [1][3]. - The TCL X11L model features 20,736, 14,400, and 11,520 local dimming zones for its 98-inch, 85-inch, and 75-inch versions respectively, providing the highest number of zones in the market [3][6]. Group 2: Product Offerings - TCL launched two RGB products: the Q10M Ultra and Q9M, with the Q10M Ultra achieving 100% BT.2020 high color gamut and 91.3% color volume [6][8]. - The Q10M Ultra features 16,848 RGB local dimming zones, ensuring high precision in light control, while the Q9M offers an 87% color volume [6][8]. - Pricing for the Q10M Ultra starts at 27,999 yuan for the 85-inch model, with promotional offers including free installation and a 10-year film membership [7][8]. Group 3: Design and Aesthetics - The design of the TCL X11L includes a starry texture and a gold color scheme, making it visually appealing and resembling a piece of art when placed in a living room [3][4]. - The television boasts a thickness of only 2 cm and features a 100% borderless screen, enhancing the viewing experience by eliminating distractions [3][4]. Group 4: Market Positioning - TCL's approach reflects a "technology obsession," showcasing a complete technological chain from panels to algorithms, which strengthens its competitive position in the market [8]. - The company aims to provide long-lasting products that meet consumer demands for quality and performance, positioning itself as a leader in the television industry [8].