Core Insights - The fourth FGVCon Global Short Video Influencer Selection Exhibition and Industry Conference was held in Shenzhen, focusing on "cross-border globalization" and the integration of Chinese supply chains with global content ecosystems [1][3]. Group 1: Event Overview - The exhibition took place from January 15 to January 16, covering an area of over 20,000 square meters and attracting more than 800 exhibitors and over 200 overseas influencers [3]. - The total attendance exceeded 32,000 on January 15, with cumulative online viewership of over 1 million for the exhibition forums [3]. Group 2: Conference Structure and Topics - The event featured a "main forum + 12 sub-forums" format, addressing key topics such as selection strategies, content monetization, live streaming growth, and cross-market replication, with a special focus on AI-driven insights [5]. Group 3: YinoLink's Role - YinoLink, a marketing service provider for the e-commerce industry, engaged with sellers at the exhibition to address challenges related to TikTok overseas marketing and content creation methodologies [7]. - YinoLink has developed a comprehensive methodology for TikTok content creation, focusing on seven key aspects, and offers training resources to help businesses understand brand globalization and overseas advertising [7][9]. Group 4: Educational Initiatives - YinoLink established the YinoLink Weekly Overseas Marketing Academy, providing extensive marketing resources and training courses to facilitate knowledge sharing among cross-border e-commerce sellers [9]. - The academy integrates with YinoCloud, offering a one-stop intelligent management system for overseas advertising, featuring multi-channel account management and automated ad optimization [9].