Financial Data and Key Metrics Changes - Q3 2025 revenue reached $1.049 billion, growing 17% year-over-year, with a 16% increase on a constant currency basis [29][30] - Adjusted EBITDA for Q3 was $306 million, representing a margin of 29%, with a 170 basis point expansion year-over-year [32] - Free cash flow for Q3 was $318 million, indicating a highly cash-generative business model [32] Business Line Data and Key Metrics Changes - Outbound clicks to advertisers increased by 40% year-over-year in Q3, demonstrating enhanced engagement [8] - Ad impressions grew by 54% in Q3, while ad pricing declined by 24% year-over-year, primarily due to a shift towards lower-priced international markets [30] - Performance+ campaigns have shown a 24% higher conversion lift for retail advertisers compared to traditional campaigns [19][76] Market Data and Key Metrics Changes - Monthly active users (MAUs) reached 600 million, marking a 12% increase year-over-year, with significant growth in Gen Z users [6][28] - U.S. and Canada MAUs grew to 103 million, up 4%, while Europe and the rest of the world saw MAUs of 150 million (up 8%) and 347 million (up 16%) respectively [28] - Revenue from the U.S. and Canada was $786 million (up 9%), Europe generated $193 million (up 41%), and the rest of the world brought in $70 million (up 66%) [29] Company Strategy and Development Direction - The company is focused on becoming an AI-powered visual-first shopping assistant, enhancing user experience through proactive AI recommendations [4][10] - There is a clear strategy to deepen engagement with users and expand monetization opportunities in international markets, which are currently under-monetized [9][22] - The introduction of Pinterest Assistant aims to enhance the discovery journey and improve user engagement through voice-activated interactions [12][13] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in achieving mid to high teens revenue growth targets over the long term, despite challenges in the U.S. retail sector due to tariff-related pressures [49][55] - The company is optimistic about the potential of AI-driven optimization in advertising, which is expected to enhance performance and expand market opportunities [56][59] - Management highlighted the importance of user engagement metrics, noting that clicks to advertisers have increased significantly, outpacing revenue growth [60] Other Important Information - The company has allocated $199 million towards share repurchases to mitigate dilution from employee stock-based compensation [33] - The international monetization gap is being addressed, with shopping ad revenue in international markets growing significantly [26][25] - The company is exploring new sources of demand through programmatic advertising and partnerships, such as with Magnite [71] Q&A Session Summary Question: Future of e-commerce and Pinterest's strategy - Management emphasized the proactive nature of Pinterest's AI, which anticipates user preferences without explicit prompts, enhancing user engagement [42][45] Question: Impact of tariffs on ad spend - Management noted that while there was a pullback in ad spend from U.S. retailers, there are still areas of momentum in emerging verticals and smaller advertisers [48][50] Question: Digital ad environment and UCAN performance - Management reported consistent revenue growth despite challenges in the UCAN market, with a focus on expanding AI-driven advertising solutions [55][56] Question: AI-generated content strategy - Management clarified that while they embrace AI-generated content, they prioritize content quality and user choice in what they see [63][68] Question: Relationship with Magnite and new demand sources - Management stated that first-party ad demand remains the primary growth driver, with ongoing efforts to integrate third-party demand sources [71][72] Question: SMB and mid-market opportunities - Management highlighted the strong performance of Performance+ campaigns among smaller and mid-market advertisers, indicating significant growth potential in this segment [76]

Core Insights - Pinterest, Inc. has launched new advertising formats and features aimed at enhancing platform monetization, including Top of Search ads, Local Inventory Ads, Wide Shopping Ads, Promotions, and Where-to-Buy links [1][2] Advertising Innovations - The recent Pinterest Presents event highlighted various new ad formats and measurement solutions, including Media Network Connect [2] - Top of Search ads have shown promising results with a 29% higher click-through rate and a 32% improvement in new clickers during early tests [3][4] - Local Inventory Ads display real-time product availability by location, while Wide Shopping Ads are four times larger than standard placements [4] Engagement and User Experience - The new ad formats are expected to increase user engagement, but managing ad load is crucial to maintaining a positive user experience [5] - Partnerships with companies like Shopify, Smartly, and Magnite Inc. are anticipated to enhance targeting and measurement capabilities, thereby increasing advertiser demand [5][6] Competitive Landscape - Despite competition from AI rivals such as Google Mixboard, Pinterest has seen accelerated U.S. traffic, indicating stronger engagement driven by its AI tools [6] Valuation and Growth Potential - Pinterest is currently trading at approximately 13x 2026E EBITDA, which is below its historical average of 18x, presenting an attractive valuation for a company expected to grow revenue in the mid-teens with over 20% bottom-line growth potential [7] - The $44 price forecast is based on an 18x 2026E EV/EBITDA multiple, consistent with Pinterest's historical average and slightly above peer multiples, justified by its early-stage monetization and over 30% margin opportunity [7]