Core Viewpoint - Recent increases in copper and other raw material prices have raised concerns about the profitability of leading white goods companies, but historical analysis shows that the negative impact of rising raw material costs on gross margins has gradually diminished, suggesting that these companies can maintain profitability through structural adjustments and cost savings [1][2]. Raw Material Price Impact - Since 2008, the home appliance industry has experienced three significant raw material price increase cycles, with the impact on gross margins decreasing over time: during 2009-2011, the maximum quarterly gross margin decline for leading white goods companies was 5-7 percentage points; in 2016-2017, it was around 5 percentage points; and from 2020-2022, it was about 2 percentage points [2]. - In January 2026, the average monthly closing prices for copper and aluminum on the SHFE showed year-on-year increases of 36.7% and 20.9%, respectively, which are lower than the increases seen from 2020-2022, indicating that the current raw material cost increase may have a lesser impact on white goods companies [2]. Production and Demand Trends - In February, the total production of white goods in China reached 23.79 million units, a year-on-year decrease of 22.1%, with a cumulative decline of 5.0% for January-February [3]. - The production of air conditioners, refrigerators, and washing machines showed varying degrees of decline compared to the previous year, with air conditioners down 31.6%, refrigerators down 17.0%, and washing machines down 3.2% [3]. - The impact of the Spring Festival timing has put pressure on production, but cumulative growth rates have shown slight improvement, and demand is expected to stabilize due to the effects of national subsidy policies [3]. Retail Market Performance - In 2025, the retail scale of China's home appliance market was 893.1 billion yuan, a year-on-year decline of 4.3%, with specific categories like air conditioners and refrigerators experiencing declines of 0.4% and 11.5%, respectively [4]. - Small home appliances performed relatively well, with an overall retail growth of 3.8%, indicating resilience in this segment despite the overall market downturn [4]. Investment Recommendations - The report recommends investing in leading white goods companies such as Midea Group, Haier Smart Home, TCL Technology, and Hisense Home Appliances, as well as in black goods and small appliances [4].

Core Viewpoint - TCM Group A/S has agreed to acquire the remaining 55% of shares in Celebert ApS, following the majority shareholder's decision to exercise a put option, with the transaction expected to close in Q4 2025, pending regulatory approvals [1][4]. Group 1: Acquisition Details - The purchase price for the 55% stake in Celebert ApS is expected to be in the range of DKK 60-85 million, with a maximum limit of DKK 87.5 million [4]. - The acquisition will be financed through a combination of existing and new bank credit facilities [5]. Group 2: Company Background - Celebert ApS is a well-established online retailer specializing in kitchens, bathroom interiors, wardrobes, and white goods, having reached net sales of approximately DKK 150 million in 2024 [2]. - The company has been a pioneer in the Danish online kitchen market since its founding in 2007 and has significantly increased revenue and earnings in recent years [2]. Group 3: Leadership Changes - Birk Aagaard, the founder and CEO of Celebert, will step down effective August 6, 2025, with Søren Kruse appointed as the new CEO, bringing over 20 years of online retail experience [3]. Group 4: Financial Outlook - Due to the delayed closing of the acquisition, TCM Group has adjusted its full-year revenue outlook to DKK 1,250 – 1,325 million, down from the previous range of DKK 1,250-1,400 million, and adjusted EBIT to DKK 90 – 115 million, down from DKK 90 – 120 million [5].