Core Insights - Breckenridge Distillery has appointed Romano Beverage to manage distribution in Illinois, aiming to enhance its market presence and growth in the state [1][2][3] Company Overview - Breckenridge Distillery, founded in 2008, is recognized as the "World's Highest Distillery" and is known for its award-winning blended bourbon whiskey [5] - The distillery has received numerous accolades, including being a 3x Icons of Whisky and 10x Best American Blended winner at the World Whiskies Awards, and recently, its Port Cask Finish was named World's Best Finished Bourbon in 2024 [6] Distribution Strategy - Romano Beverage will oversee the full spirits collection of Breckenridge Distillery in Illinois, including bourbon whiskey, rum, vodka, gin, and the newly launched Mountain Shot [2][4] - The partnership is expected to leverage Romano's local infrastructure and relationships to enhance logistics, salesforce coverage, and retail activation [4] Brand Commitment - Breckenridge Distillery is dedicated to providing premium craft spirits to retailers and on-premise accounts in Illinois, emphasizing its commitment to quality and customer service [4]

Core Insights - Breckenridge Distillery has launched Mock One, a new line of non-alcoholic spirits crafted to deliver the complexity and depth of traditional spirits without alcohol [1][4][7] - Mock One is designed for health-conscious consumers and mindful drinkers, offering sophisticated options for crafted cocktails [3][4][7] Product Details - Mock One includes expressions inspired by whiskey, gin, tequila, and rum, featuring bold and nuanced flavor profiles [7] - The tasting notes for Mock One products include: - Mock One Whiskey: oak, cinnamon, vanilla bean, honey [6] - Mock One Gin: juniper, Meyer lemon, kaffir lime, lavender [6] - Mock One Tequila: agave, vanilla bean, honey capsaicin [6] - Mock One Rum: vanilla bean, brown sugar, cola nut, oak [6] Market Availability - Mock One is currently available in Colorado retailers and online nationwide, with plans for broader retail distribution this fall [4][7] Company Background - Breckenridge Distillery, founded in 2008, is known for its award-winning blended bourbon whiskey and has received numerous accolades, including nine Icons of Whisky awards [1][10][12]