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iPhone17预售比去年难抢,苹果官网“崩”上热搜
21世纪经济报道· 2025-09-12 14:18
Core Viewpoint - The iPhone 17 series has officially started pre-sale, generating significant consumer interest and high reservation numbers, indicating a strong market response despite previous concerns about innovation stagnation in Apple's product line [1][2]. Group 1: Pre-sale Performance - The iPhone 17 series has seen over 3.43 million reservations for the standard model, 2.27 million for the iPhone 17 Pro Max, and 1.81 million for the iPhone 17 Pro [2]. - The standard version of iPhone 17 has surpassed the Pro series in reservations, attributed to its enhanced features and competitive pricing, starting at 5,999 RMB [2]. Group 2: Product Features and Innovations - The iPhone 17 series includes four models: iPhone 17, iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max, marking a significant update in Apple's product line [2]. - The new iPhone Air is noted as the thinnest iPhone in history, replacing the previous Plus version, and is positioned as a new product category [2]. - Key upgrades in the standard iPhone 17 include a 6.3-inch display, 120Hz ProMotion adaptive refresh rate, and an upgraded front camera from 12MP to 18MP, all at a lower price point compared to the previous generation [2]. Group 3: Consumer Sentiment and Market Dynamics - Consumers have expressed frustration over the difficulty in securing pre-orders, with comments indicating that this year's pre-sale is more competitive than last year [3][5]. - The official Apple website's purchasing method differs from third-party platforms, ensuring that all orders are fulfilled based on payment time, which may lead to longer delivery times but guarantees order fulfillment [3].