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Coastal Names Seasoned Fintech Leader Brandon Soto as New Chief Financial Officer
Globenewswireยท 2025-09-22 20:50
Core Insights - Coastal Financial Corporation has appointed Brandon Soto as Chief Financial Officer, effective October 1, 2025, bringing extensive experience from Square Financial Services [1][2] Group 1: Appointment and Background - Brandon Soto's appointment signifies a commitment to operational excellence and regulatory stewardship, aiming to scale both fintech and community banking divisions [2] - Soto has over two decades of experience in major financial institutions and fintech, enhancing the company's strategic foresight [2] Group 2: Previous Experience - As CFO of Square Financial Services, Soto managed all financial operations, including the successful submission of the bank's charter application, securing approvals from regulatory bodies [3] - His leadership at Square ensured compliance with capital requirements and positioned the bank for strategic growth [3] - Soto has held significant roles at various institutions, including Green Dot Bank and Sallie Mae Bank, focusing on financial infrastructure and operational management [4] Group 3: Educational Background - Soto holds an MBA and a Graduate Certificate in Accounting from Westminster University, along with a Bachelor of Science in Finance and Accounting from the University of Utah [5] - He is a licensed CPA in Utah and has completed the McKinsey Hispanic & Latino Executive Leadership Program, highlighting his dedication to leadership development [5] Group 4: Vision and Leadership - Soto's approach emphasizes economic empowerment and financial inclusion, aligning with Coastal's mission to modernize operations and create lasting value for customers and shareholders [6] - The CEO of Coastal expressed enthusiasm for Soto's appointment, indicating it aligns with the bank's goals of serving communities effectively [6] Group 5: Company Overview - Coastal Financial Corporation is based in Everett, Washington, with assets totaling $4.48 billion and operates 14 branches across Snohomish, Island, and King Counties [7] - The bank provides banking services through its CCBX segment, catering to digital financial service providers [7]