FOTON(SH:600166)2024-07-15 07:35Sales Performance - In the first half of 2024, the company sold 300,000 vehicles, with overseas exports reaching 79,000 units, a year-on-year increase of approximately 30% [2] - New energy vehicle sales for the same period were around 20,000 units, showing a growth of over 22%, particularly in the heavy-duty new energy truck segment, which saw sales of about 2,400 units, up over 360% [2] Marketing Strategy - The company is focusing on building a new marketing ecosystem centered around customer needs, implementing ten major marketing transformations, including establishing a strategic dealer system and a new distribution model [3] - The company aims to enhance its total cost of ownership (TCO) integrated solutions to meet customer lifecycle value demands [2] Electric Vehicle Trends - The penetration rate of new energy light trucks reached approximately 11% from January to May 2024, indicating rapid market growth [3] - The company views the electrification trend in light trucks positively, citing advantages in operational costs and lifecycle costs compared to traditional fuel vehicles [3] Dividend and Share Buyback Policies - The company had a history of active dividends before 2017, with payout ratios exceeding 30%, and the highest over 50%. However, recent negative retained earnings have prevented dividends [3] - From 2019 to 2023, the company repurchased approximately 279 million shares, with 94.94 million shares canceled and 97.45 million shares allocated for employee stock plans [3]