Sales Performance - The company's domestic sales showed slight growth compared to the same period last year, driven by continuous innovation and strong channel competitiveness [3] - Online competition remains intense, but the company has maintained stable growth on traditional e-commerce platforms like Tmall and JD, while also experiencing growth on emerging platforms like Douyin [3] - For external sales, there was a significant increase in orders from major overseas clients as demand rebounded after destocking in the previous year [3] Financial Outlook - The company aims to achieve a target of 6.2 billion CNY for daily related transactions in 2024, with adjustments based on actual order execution [3] - The company has implemented a relatively high cash dividend policy since 2021, based on accumulated undistributed profits, but future dividends will depend on capital expenditure and operating cash flow [3] Market Strategy - The company plans to continue focusing on product innovation and R&D as core strategies to maintain a steady and sustainable development trend [4] - The company holds a leading market share in both online and offline channels for cookware and small appliances, with ongoing efforts to enhance product categories and competitiveness [4] Profitability - Despite a challenging market environment, the company has managed to maintain a relatively stable profit margin through improved marketing efficiency and strict cost control [4]
苏泊尔(002032) - 投资者关系管理信息