潮宏基(002345) - 潮宏基投资者关系管理信息

Financial Performance - In the first half of 2024, the company achieved a revenue of 3.431 billion CNY, representing a year-on-year growth of 14.15% [3] - The net profit attributable to shareholders was 229 million CNY, with a year-on-year increase of 10.04%, and a notable net profit growth of 17% in the second quarter [3] - The company generated an operating cash flow of 340 million CNY, maintaining healthy financial liquidity [3] Store Expansion - As of June 30, 2024, the total number of stores reached 1,439, with a net increase of 63 stores in the year, marking a 20% growth compared to June 2023 [3] - The company aims to expand to 2,000 stores by 2025, driven by strong brand recognition and stable returns for franchisees [3] Product and Brand Development - The company focused on enhancing product strength as a core competitive advantage, launching differentiated new product series to meet diverse market demands [4] - The 8th generation flower silk theme store image received high recognition from channel partners, aiding in channel expansion [4] - Digital tools were upgraded to improve efficiency in customer acquisition and enhance store operation quality [4] Marketing and Customer Engagement - The company appointed a new brand ambassador, enhancing brand promotion through targeted marketing strategies [4] - The membership system contributed to 50% of the company's sales, indicating a strong customer loyalty and repeat purchase rate [6] Dividend Policy - For the first half of 2024, the company proposed a dividend of 0.1 CNY per share, adding to the 0.25 CNY per share from the 2023 fiscal year, totaling 0.35 CNY per share within a year, resulting in a dividend yield of 8.6% based on the closing price on August 27 [4] International Expansion - The company is expanding internationally, with its first overseas store set to open in Kuala Lumpur, Malaysia, on August 31, 2024 [6]