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长安汽车20241107

Key Points Industry or Company Involved - Company:长安汽车 - Industry:Automotive Industry, particularly focusing on electric vehicles (EVs) and new energy vehicles (NEVs) Core Views and Arguments - Sales Performance: - October sales reached 251,000 vehicles, a year-on-year increase. - Year-to-date cumulative sales reached 2.156 million vehicles, a year-on-year increase of 2.1%. - NEV sales reached a historical high of 85,000 vehicles in October, with a year-on-year increase of 46.4%. - Autonomous driving brand AITO achieved a monthly delivery of over 10,000 vehicles in October, a year-on-year increase of more than 100%. - Product Launches: - SDA architecture-based AITO 107 launched. - AITO 12 dual-power version released on November 2. - AITO 11 facelift version to be launched soon. - Deep Blue brand to launch its first large six-seater product in the first quarter of 2024. - Deep Blue to complete its first-phase product layout with 6 models by 2025. - AITO to launch 4-5 models in the first phase, aiming for a cumulative sales volume of over 200,000. - Marketing and Sales: - AITO's marketing touchpoints have exceeded 400, with plans to expand to 470 by the end of the year. - AITO's overseas sales reached 30,000 vehicles in October, a year-on-year increase of 61.8%. - Overall overseas sales target for the year is 480,000 vehicles, with NEVs accounting for 380,000-400,000. - Financial Performance: - Third-quarter NEV penetration rate continued to rise, and average unit revenue increased sequentially. - Gross margin showed a year-on-year increase. - Company expects industry to grow by 1% to 3% next year, with full-year targets set higher than industry growth rate. - Strategic Planning: - Origin brand to launch 3-5 new models next year, including 3 new products. - Deep Blue to launch a flagship SUV (code Z798) and 2 sedan products next year. - Deep Blue to achieve a cumulative sales volume of 400,000-500,000 in the first phase of product layout. - AITO to launch 116 in the first quarter of 2024 and plan to launch 7 new models over the next three years. - Changan FAW to launch at least one new NEV product annually by 2030. - Changan FAW to achieve a cumulative sales volume of over 200,000 in the first phase of product layout. Other Important Content - Outbound Investment: - Company has a "152" strategic layout with five strategic攻坚 and cultivation markets: CIS, Middle East and Africa, South America, Southeast Asia, and Europe. - Sales contribution from CIS, Middle East and Africa, and South America is significant. - Thailand factory to be completed in the first quarter of 2024, with an initial capacity of 100,000. - Company to expand into Australia and New Zealand in Southeast Asia next year. - Overall overseas sales target for the year is 480,000 vehicles, with NEVs accounting for 380,000-400,000. - Company plans to enter the European market next year. - Supply Chain Costs: - Company's annual reduction in procurement costs has been increasing sequentially. - Company aims to achieve a significant increase in the absolute value of cost reduction compared to last year. - Company expects a good performance in the fourth quarter. - Fuel Vehicle Business: - Company will not launch new fuel vehicle products but will update existing products. - Company will adjust the CS55PLUS and UDV models next year to improve overall product formation rate. - Company will maintain its fuel vehicle business to smoothly transition through the electricization and intelligentization transformation period.