Workflow
天虹股份(002419) - 2024年12月12日投资者关系活动记录表
002419RAINBOW(002419)2024-12-12 12:59

Group 1: Digital Innovation and Customer Experience - The company has developed the "Lingzhi Bailing Bird AI model," enhancing customer service through features like AI receipt scanning and loyalty points, significantly improving customer satisfaction [1] - The integration of online and offline shopping environments has optimized search logic and recommendation algorithms, leading to increased search click-through rates and sales conversion rates [1] - The company has implemented a member rights optimization strategy, creating a product knowledge graph and member tagging system for personalized services, enhancing member loyalty [1] Group 2: Business Performance and Growth - The launch of the SP@CE3.0 store in Shenzhen resulted in a 196% year-on-year sales increase and a 121% month-on-month increase on opening day without promotional activities [2] - The company plans to replicate or open approximately 10 SP@CE3.0 stores nationwide by 2025 [2] - The company ranks 14th in the "2023 China Chain Top 100" list, reflecting its strong market position and competitive strength [2] Group 3: Financial Performance and Market Strategy - The company reported a 47.32% year-on-year decline in net profit, primarily due to the closure of certain stores and adjustments in project cooperation conditions [6] - The company aims to enhance inventory turnover and net profit cash content through improved supply chain management and digitalization efforts [10] - The digital retail business has seen an 8.8% increase in customer traffic, with digital membership reaching 50 million [5] Group 4: Future Development and Strategic Initiatives - The company is focusing on becoming a digital commercial enterprise, providing localized services through various retail formats and an integrated online platform [4] - The company is actively exploring AI and new technologies to enhance its retail operations and is committed to a dual-driven strategy of digitalization and industrialization [9] - The company is enhancing its talent acquisition strategy, focusing on digital business architects and supply chain professionals to support ongoing business development [4]