舍得酒业20241223

Summary of Conference Call Records Company/Industry Involved - The discussion revolves around the "white snow industry" and a specific company involved in this sector, which is not explicitly named in the records. Core Points and Arguments 1. Economic Recovery and Industry Outlook The company anticipates a large-scale improvement in the white snow industry by 2025, driven by economic recovery [1][2][3] 2. Return on Investment The return on investment is currently slow, with operations not increasing as previously expected, leading to stable pricing [1][2] 3. Seasonal Demand With the Chinese New Year approaching, a small peak in demand is expected, and the company aims to enhance brand visibility and market presence [1][3] 4. Investment in Yanshi The company plans to strengthen its investment in Yanshi, including increasing costs and creating intellectual properties (IPs) [1][2][3] 5. Price Stability The company has maintained a stable price around 330 yuan since the second half of the year, with no significant fluctuations [1][2][3] 6. Market Management The company is focusing on improving management in underperforming areas, particularly in Henan and Liaoning, due to a weak market environment [4][5] 7. Product Pricing and Quality There has been a notable expansion in the market for products priced between 100 to 300 yuan, indicating a shift in consumer behavior towards either consumption downgrade or upgrade [6][7] 8. Sales Performance Expectations The company expects sales performance to surpass that of the 1980s and 1990s, with a focus on major products that are key to cost management [8][9] 9. Long-term Market Goals The mid-term plan includes achieving a sales volume of over 1 billion yuan by 2026 or 2027, with specific targets for various cities [7][8] 10. Shareholder Relations The company is actively communicating with shareholders regarding performance and future strategies, acknowledging the challenges posed by the current market environment [9][10] Other Important but Overlooked Content - The company is addressing internal issues and competition, emphasizing the need for deeper understanding of market challenges [4][5] - There is a focus on regional market dynamics, particularly in Chengdu, where market pressures have been significant [9][10] - The company is exploring new product developments and marketing strategies to enhance brand recognition and sales [6][7] This summary encapsulates the key discussions and insights from the conference call, highlighting the company's strategic direction and market conditions.