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双汇发展(000895) - 2025年3月25日投资者调研记录
000895SHUANGHUI(000895)2025-03-25 12:48

Group 1: Financial Performance - In 2024, the average operating profit per ton of meat products reached approximately 4,700 RMB, marking a historical high [4] - For 2025, it is anticipated that the average operating profit per ton of meat products may be lower than in 2024, but will still remain at a relatively high level due to low raw material costs and increased market investment [5] Group 2: Strategies for Growth in Meat Products - The company will implement specialized marketing operations and refined market management to support the growth of meat product sales [6] - Key initiatives include sales organization reform, establishing dedicated marketing directors and teams for different product segments [6] - Expansion of the sales network through increased quality and quantity of outlets to drive scale growth [7] - Enhanced market research to align with consumer demand and promote new product development [7] - Expansion of the sales team and deepening channel operations to improve market precision [8] - Increased market investment to support customers and boost market sales [9] - Utilization of digital tools to empower market sales and refine management [10] - Strengthening team incentives to enhance workforce vitality [11] Group 3: Strategies for Growth in Slaughtering Industry - Focus on market development to expand the customer base and increase market sales [12] - Leverage brand advantages to enhance local market share and actively engage in market competition [13] - Utilize comprehensive processing advantages to increase the proportion of processed products [13] - Enhance regional collaboration to improve overall operational efficiency [13] - Introduce customized and refined processing products to meet niche market demands [13]