Sanquan Food (002216)2025-04-22 08:22Financial Performance - In 2024, the company achieved a revenue of CNY 663,245.97 million, a year-on-year decrease of 6% [1] - The net profit attributable to shareholders was CNY 54,225.31 million, down 27.6% year-on-year, with a net profit margin of 8.2% [1] - The proposed cash dividend is CNY 3.00 per 10 shares, totaling CNY 263,755,214.40, which accounts for 48.64% of the net profit [1] Strategic Focus - In 2024, the company will optimize cooperation models in direct sales, enhance market promotion, and develop customized products to meet diverse consumer needs [1] - The e-commerce team has improved significantly, with a self-built live streaming team enhancing the return on investment [2] - The company aims to strengthen consumer insight capabilities and innovate products to cater to diverse consumption trends in 2025 [2] Future Outlook - The company plans to expand its presence in traditional offline channels while also focusing on new retail and e-commerce channels [2] - There will be a push for digital and intelligent construction across various business dimensions to enhance competitiveness [2] - A more market-oriented assessment mechanism will be implemented to stimulate team creativity and focus on core capabilities for sustainable, high-quality development [2]