Leyard(SZ:300296)2025-04-29 08:30Financial Performance and Challenges - In 2024, the company's financial performance was impacted by goodwill impairment and other write-downs, with goodwill reducing from over 2.7 billion to 130 million after the impairment [1] - Excluding these impairments, the company remained profitable from an operational perspective [1] - Increased market competition in 2024 led to significant adjustments in the company's strategy, particularly in the domestic market [1] Strategic Adjustments - The company adopted a "direct channel integration" sales strategy, transitioning to a provincial-level management approach to enhance market penetration [2] - Major changes were made in overseas market operations, including a new CEO and a unified management approach across core departments [2] - Cost reduction and efficiency improvements were prioritized through digital transformation and organizational restructuring [2] Future Outlook and Goals - The company aims to achieve a performance rebound in 2025, marking the beginning of a new strategic cycle with a focus on AI and innovative visual effects [3] - Key objectives for 2025 include profit-centered assessments across all business units and subsidiaries [4] Product Development and Market Expansion - The company plans to accelerate the development and promotion of new products, particularly the Hi-Micro product line, which features significant technological advancements [5] - Micro LED products are expected to become a major revenue driver, with an anticipated revenue share of approximately 14% in 2024, projected to increase in 2025 [9] - The company is expanding its overseas market presence by enhancing product offerings and establishing local manufacturing capabilities [10][12] AI and Technology Integration - The company is leveraging core optical motion capture technology to expand into AI and robotics sectors, enhancing its product offerings [6] - An internal AI service platform has been developed to improve operational efficiency, alongside external AI-integrated products for consumer markets [7] Investor Insights - The Hi-Micro product line primarily focuses on 0.6mm and 0.7mm pixel pitches, achieving a yield rate of 99.99% [8] - The company has minimized the risk of future goodwill impairments, with the current goodwill balance at 130 million [13]