Financial Data and Key Metrics Changes - In Q1 2025, total revenues increased by 10% year over year to RMB 95.7 billion, driven by growth in online marketing services and transaction services [22][23] - Total cost of revenues rose by 25% to RMB 40.9 billion, primarily due to increased fulfillment and payment processing fees [24] - Operating profit decreased significantly, with GAAP operating profit at RMB 16.1 billion compared to RMB 26 billion in the same quarter last year [26] - Net income attributable to ordinary shareholders was RMB 14.7 billion, down from RMB 28 billion in the same quarter last year [27] Business Line Data and Key Metrics Changes - Revenues from online marketing services were RMB 48.7 billion, up 15% year over year [23] - Revenues from transaction services increased to RMB 47 billion, a 6% rise from the previous year [23] - Non-GAAP operating profit margin fell to 19% from 33% in the same quarter last year, reflecting increased investments in ecosystem initiatives [26] Market Data and Key Metrics Changes - The company noted intensified competition in the Chinese e-commerce sector, impacting merchant performance and profitability [8][9] - The global business faced significant pressure due to changes in external policy environments, such as tariffs, affecting merchants' capabilities [9][35] Company Strategy and Development Direction - The company is focusing on a high-quality development strategy, emphasizing merchant support and ecosystem investments [6][7] - A new RMB 100 billion support program was launched to enhance merchant support, particularly for small and medium-sized businesses [15][46] - The strategy includes fee reductions and comprehensive support initiatives aimed at improving the operational efficiency of merchants [16][47] Management Comments on Operating Environment and Future Outlook - Management acknowledged that the slowdown in revenue growth and profit decline are due to external uncertainties and increased competition [8][37] - The company remains committed to long-term investments in its platform ecosystem, prioritizing merchant and consumer needs over short-term profitability [11][40] - Future financial results may continue to reflect the impact of sustained investments in ecosystem support [28] Other Important Information - The company has launched initiatives to support agricultural products and enhance the distribution of local farm products [18] - A new consumer coupon program was introduced to stimulate demand and support high-quality merchants [19][20] Q&A Session Summary Question: What preparations has the company made in response to macro policy changes affecting merchants? - Management emphasized proactive actions and increased support for merchants through the RMB 100 billion support program to help them navigate external uncertainties [34][36] Question: What factors contributed to the significant decline in net profit margins this quarter? - The decline is attributed to a mismatch between business investment and return cycles, compounded by external market changes [38][39] Question: How will the RMB 100 billion support program be delivered to merchants? - The program will extend support to more small and medium-sized merchants, enhancing their operational efficiency and reducing costs [46][47] Question: How does the company view competition in the current market environment? - Management acknowledged the challenges posed by competition and the need for the platform to support merchants to ensure their success [54][56]
PDD(PDD) - 2025 Q1 - Earnings Call Transcript