Everest solidator Acquisition (US:MNTN)2025-11-04 21:30Market Opportunity - MNTN's near-term market opportunity is approaching $120 billion[9, 11] - The U S performance advertising market is estimated at $285 billion with a '25-'27 CAGR of 9 7%[15] - The total U S advertising market is $399 billion with a '25-'27 CAGR of 6 8%[13] - The U S TV advertising market is $84 billion with a '25-'27 CAGR of 1 1%[17] Customer Acquisition and Performance - 97% of MNTN's customers never advertised on TV before[22, 23] - MNTN saw a 67% increase in active PTV customers[24] - Build with Ferguson generated $3 6 billion in advertiser revenue through MNTN campaigns[148, 150] - ThirdLove generated $12 2 million in advertiser revenue with MNTN, averaging a 7 85x ROAS from January 2023 to December 2024[156, 161] - Tarte generated $33 1 million in advertiser revenue with MNTN, with 13% of Tarte's total revenue being generated by MNTN[164] - woom generated $7 9 million in advertiser revenue with MNTN, representing 19% of woom's total U S DTC revenue from March 2023 to the end of 2024[171, 172] Financial Highlights - MNTN's revenue in 2024 was $226 million[99] - MNTN's adjusted EBITDA in 2024 was $39 million[101] - MNTN's client generated revenue from 2020 to 2024 was $25 2 billion[100] - Q3 2025 total revenue was $70 million, with a gross margin of 78 9%[106] - Q3 2025 adjusted EBITDA was $16 million, representing an adjusted EBITDA margin of approximately 23%[106]