燕京啤酒(000729) - 000729燕京啤酒投资者关系管理信息20251226

Group 1: Company Overview and Strategic Direction - The company is committed to deepening nine major reforms to enhance management quality and efficiency, focusing on production, market, supply chain, and digitalization [1] - The company aims to leverage its strengths in party building to drive high-quality development and maintain a market-oriented reform direction [1] - The "Fifteen Five" strategic planning is being developed, focusing on four key areas: excellence in management, market development, supply chain transformation, and digitalization [3] Group 2: Market Expansion and Product Strategy - The company is actively expanding into new markets and channels, adapting to changes in consumer behavior towards personalized and scenario-based consumption [4] - The implementation of a big product strategy centered around Yanjing U8 has been a priority, with continuous product innovation to enhance brand influence and market share [5] - The product matrix has been enriched with mid-to-high-end products like Yanjing V10 and Lion King Craft, catering to diverse consumer needs [5] Group 3: Shareholder Returns - The company places a high emphasis on shareholder returns, planning to distribute cash dividends based on the total share capital of 2,818,539,341 shares, with a proposed distribution of 1.00 RMB per 10 shares [6] - A total cash dividend of approximately 281,853,934.10 RMB is expected to be distributed for the first three quarters of 2025 [6]