格力电器(000651) - 2023年10月19日投资者关系活动记录表
GREEGREE(SZ:000651)2023-10-19 10:56

Group 1: Product and Service Development - Gree Electric provided various air conditioning units for the Hangzhou Asian Games venues, including screw-type chillers and multi-split systems [2] - The company is committed to creating clean and energy-efficient technologies to support the "zero-carbon" vision for the Asian Games [2] - Gree has launched a new refrigerator featuring a -38°C ultra-freezing technology and a high sterilization rate of over 99% [5] Group 2: Global Expansion and Market Strategy - Gree is establishing overseas production bases in South America and Asia to optimize production capacity and leverage local policy advantages [3] - The company aims to deepen its market presence in regions such as the Middle East, Europe, North America, and Southeast Asia [3] - Gree is focusing on product structure optimization and green development, promoting heat pump products and high-end home air conditioning units [3] Group 3: Channel Development and Digital Transformation - Gree has formed strategic partnerships with leading companies in the live-streaming industry to enhance brand promotion and sales [4] - The company is expanding its online and offline sales channels, integrating experience stores with e-commerce platforms for a seamless customer experience [4] - Gree is implementing an ERP system upgrade and supply chain digitalization to improve cost competitiveness and operational efficiency [4] Group 4: Home Appliance Innovations - Gree is diversifying its home appliance product line to meet consumer demands for health, comfort, and energy efficiency [5] - The company has introduced a new series of kitchen appliances designed to enhance user convenience and food quality [5] - Gree's air purifying products have gained significant market share, with the fan category leading the industry in sales [5] Group 5: Future Plans and Acquisitions - Gree plans to extend its industrial chain upstream to include components like compressors and batteries, and downstream to recycling and reuse of old appliances [5] - The company is open to acquisitions to enter new sectors such as new energy vehicles and energy storage [5]