Group 1: Company Development Strategy - The company focuses on enhancing product capabilities based on consumer demand insights, emphasizing high quality, comfort, health, and fashion in product development [1] - In the pet food sector, the company aims to accelerate the technical development of chew products to enhance differentiation [2] - The company plans to expand its product range from dog leashes to other lifestyle products for dogs, aiming to increase market share while ensuring comprehensive coverage of pet supplies [2] Group 2: Research and Development Initiatives - The company will establish a research and development center, upgrade marketing information systems, acquire advanced equipment, and recruit high-end talent to support product development [2] - Collaboration with universities will be pursued to achieve industry-academia integration, transforming cutting-edge concepts into market-relevant products [2] Group 3: Market Trends and Brand Strategy - The domestic pet supplies market is experiencing annual growth, driven by an increasing number of pet owners and evolving consumer perceptions [2] - The company primarily engages in OEM sales, with its subsidiary responsible for promoting its own brand, which is still in the early stages of development [2] - As the pet ownership concept evolves, the company anticipates continued market expansion and increasing demand for pet supplies [2] Group 4: Customer Relations and Risk Management - The company maintains long-term stable relationships with existing customers, regularly visiting them to gather feedback on product performance and future needs [3] - New customer acquisition is pursued through customer referrals and participation in industry events, focusing on understanding new customer needs to build trust [3] - To mitigate the impact of exchange rate fluctuations, the company employs strategies such as adjusting settlement periods and engaging in forward foreign exchange transactions [4]
源飞宠物(001222) - 2022年9月23日投资者关系活动记录表