Group 1: Company Transformation and Strategy - The company is focusing on the industrialization of customized bathroom solutions under national policies promoting prefabricated construction [1] - To address uncertainties in US-China trade, the company is deepening its transformation strategy and expanding into the domestic prefabricated interior decoration market [1] - The company has acquired several brands to enhance its market presence, including Siwei Bathroom and Suzhou Youchao [1] - The company is also expanding its international footprint through the Belt and Road Initiative and enhancing smart manufacturing capabilities [1] Group 2: Development of Prefabricated Bathroom Solutions - There is a growing demand for integrated solutions in the home market, driven by generational shifts in consumer preferences [2] - The prefabricated decoration market is gaining traction due to technological advancements and supportive policies, with increasing demand from sectors like affordable housing and rental markets [2] - The company operates under a "two brands + one manufacturing base" model, with brands Youchao and Furunda, and a manufacturing base in Jiaxing [2] Group 3: Tile Business Development - The company’s tile brand, Champion Tiles, focuses on empowering distributors with tailored channel models and effective strategies [2] - The company emphasizes innovation in product development, offering a wide range of tiles including health-oriented products [2] - The tile product line includes various styles and specifications, catering to diverse consumer preferences [2]
海鸥住工(002084) - 2023年2月7日投资者关系活动记录表(二)