RAINBOW(SZ:002419)2022-12-08 03:18Group 1: Company Restructuring and Asset Management - The company is restructuring its internal assets by injecting property rights and corresponding land use rights into a wholly-owned subsidiary to enhance asset utilization and improve asset structure [2][3]. Group 2: E-commerce Performance - The company's e-commerce sales grew by 66% year-on-year in the first half of the year [3]. - Sales of micro-products increased by over 100% quarter-on-quarter, with over 30,000 store owners, primarily consisting of company employees and external suppliers [3]. Group 3: Local Services and Delivery - "Tianhong to Home" is a local service platform allowing customers to order via the "Hong Ling Jin" app, with delivery within 2 hours for stores located within 5 kilometers [3]. Group 4: Cross-border E-commerce Development - The company has opened 8 cross-border e-commerce experience stores, with over 10 more in planning, featuring products from various countries including South Korea, Japan, and Germany [4]. - The cross-border e-commerce experience store typically covers several hundred square meters and offers both bonded and taxed goods [4]. Group 5: Store Closures and Management - The company closed underperforming stores in the first half of the year, with losses from specific locations being addressed [4]. - Efforts are ongoing to control the number of loss-making stores through resource allocation and management improvements [4]. Group 6: Future Store Opening Plans - The company plans to continue expanding in advantageous areas while focusing on the quality and prospects of new stores, with new openings scheduled for the end of this year and early next year [5]. Group 7: Integration of Convenience Store Operations - The integration of "Wei Wo" and "Wan Dian Tong" has been completed, with backend functions and logistics being consolidated by the end of December [5][6]. - Currently, there are 2 franchise stores of "Wei Wo" in Shenzhen, with a focus on high-quality franchise partnerships [6]. Group 8: Shareholder and Executive Commitment - Following the announcement of a shareholding increase plan on July 10, 2015, some executives have already increased their holdings, and commitments will be fulfilled as promised [6].