RAINBOW(SZ:002419)2022-12-07 09:26Group 1: Store Expansion Strategy - The company primarily opens stores through leasing properties, with plans to moderately increase the proportion of self-owned stores and actively enhance the reserve of quality store resources [2][3] - Future store expansion will focus on effective profitability and sustainable development, prioritizing advantageous regional markets [3] Group 2: New Store Performance - In 2014, the company successfully opened new stores according to its annual plan, with a typical cultivation period of 1 to 4 years for new stores [3] Group 3: Acquisition and Market Positioning - The acquisition of Wandiantong is aimed at enhancing the company's presence in the convenience store market, which is crucial for completing the O2O (Online to Offline) loop and achieving scale effects [3] - The company has opened 5 Weio convenience stores in Shenzhen, which are currently in the cultivation phase, serving to provide community services and enhance customer loyalty [3][4] Group 4: Membership and Engagement - The total number of mobile members has exceeded 1.8 million, indicating a strong engagement in the digital space [4]