YISHENG(SZ:002458)2022-12-06 11:28Group 1: Industry Overview - There are currently 13 companies in China engaged in the breeding of grandparent meat chickens, with a total of approximately 710,000 sets introduced nationwide in 2015, of which Yisheng introduced about 230,000 sets [3] - The poultry industry is characterized by significant cyclicality, experiencing a downturn since 2013 due to factors such as "fast-growing chickens," "avian influenza," and overcapacity [3] - The introduction of grandparent meat chickens in China has significantly decreased in 2015 compared to the same period in 2014, influenced by international trade restrictions [3] Group 2: Company Development Strategy - The company's strategic direction is described as "linking upstream, extending downstream, and expanding in the middle," focusing on breeding grandparent stock and seeking potential collaborations with overseas breeding enterprises [3] - The company plans to stabilize and increase sales of parent stock while also expanding into the market for commercial chicks [3] Group 3: Product Promotion - White feather meat chickens are recognized for their high production speed, feed-to-meat ratio, and quality, making them the most consumed chicken variety in Europe, the U.S., and Japan [4] - The company aims to educate consumers about white feather meat chickens, which can be marketed at around 40 days old, achieving a weight of over 5 kg, despite not reaching sexual maturity [4] - Collaborative promotional activities are being organized with other industry players to enhance consumer understanding and promote the healthy development of the white feather meat chicken industry in China [4] Group 4: Employee Stock Ownership Plan - The employee stock ownership plan has been completed, with employees holding a total of 31 million shares, purchased at an average price of 31.27 yuan, totaling 991,189 shares of the company's stock [4]